CANs List

Curriculum Action Notice


From:

Academic Affairs Committee

Date:

November 21, 2005

This is a bulletin from the Academic Affairs Committee concerning proposed curricular actions. Please forward any comments or concerns in the next 10 days to the AAC chair, Jannis Floyd, Retan Center 208-D, ext. 4795, jfloyd@mansfield.edu.

New Course

TRT 4440 Meetings, Conventions, Special Events Planning and Management 3 credits

Purpose: An exposure to and appreciation of the scope, nature, and basic concepts of planning and managing meetings and convention; explore the relationship of meetings/conventions and marketing; develop an appreciation of how meetings/conventions/special events are planned. Implemented, and evaluated; explore the intimate relationship of the travel industry to the meeting world.

Course Description:

A comprehensive study of professional meeting management: who holds meetings; planning and development; management and evaluation; sales, marketing, services; conventions, special events, exhibitions, and trade shows.

 

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