CANs List

Curriculum Action Notice

From:

Academic Affairs Committee

Date:

Nov. 19th, 2009

This is a bulletin from the Academic Affairs Committee concerning proposed curricular actions. Please forward any comments or concerns in the next 10 days to the AAC chair, Jeffrey Bossworth , 206 Pinecrest Manor, ext. 4762.

1.      PROGRAM CHANGE: GRAPHIC DESIGN

Rationale for change.

The Graphic Design program began functioning in the Fall of 2008. Since its inception, courses have been carried out within the program path that was originally designed. Program needs have become more clear over the last year and a half. There are adjustments that need to be made to improve the program and insure we are providing a strong, in-depth graphic design education for our students.

During the last year, a program mission and objectives have been developed, which support the University mission and are in line with the proposed program changes. (see item 4)

 

List all change(s) (e.g. degree, program, addition/deletion of course(s), etc.).

A.    Change number; description; prerequisite; add lab:  
      GRA 1101 Intro to Graphic Design to GRA 2202 Intro to Graphic Design

B.    Change number; description: 
      GRA 1102 History of Graphic Design to GRA 2203 History of Graphic Design

C.   Change name; description; prerequisite:
      ART 3342 Advertising, Design and Lettering to ART 3342 Design and Advertising

D.   Change program requirement: 
      ART 4442 Advanced Advertising, Design and Lettering -- no longer a
      required course

E.    Change name; description; prerequisite: 
      ART 3365 Computer Art to ART 3365 Digital Imaging and Illustration

F.    Change name; description; prerequisite: 
      ART 4465 Advanced Computer Art to ART 4465 Advanced Digital Imaging
      and Illustration

G.   Change name; prerequisite: 
      GRA 4410 Internship to GRA 4410 Graphic Design Internship

H.   Add course:  GRA 3350 Typography

I.      Add course:  GRA 4450 Advanced Typography

J.    Add course:  GRA 4402 Branding and Identity

K.    Add course:  GRA 4403 Senior Seminar Project

L.    Add course:  GRA 4405 Graphic Design Practicum

M.   Eliminate:  ECO 1102 Principles of Microeconomics as required course

N.   Change name; description; prerequisite: 
      GRA 2201 Computer Graphics I to GRA 3302 Interactive Design

O.   Change name; description; prerequisite: 
      GRA 3301 Computer Graphics II to GRA 4402 Advanced Interactive Design

P.    Add requirement:  Students must maintain a 2.75 overall QPA

Q.   Add requirement:  Students must submit a portfolio, to be reviewed by Department, before being accepted into the program. Portfolio requirements will be added to Department web site. Deadlines for submission are: Fall admittance, prior to April 30th; Spring admittance, prior to November 15th.

Core courses – Graphic Design Major:
ART 2240        Two-Dimensional Design                                3
ART 2248        Drawing                                                           3
ART 2244        Three-Dimensional Design                             3
ART 2200        Foundations in New Media                             3
GRA 2202       Intro to Graphic Design                                   3
GRA 2203       History of Graphic Design                              3
ART 2218        Photography                                                   3
COM 2201      Intro to Mass Media                                        3
GRA 3350       Typography                                                     3
ART 3365        Digital Imaging & Illustration                           3
GRA 4403       Senior Seminar Project                                  3

Emphasis courses – Print Graphics Track:
ART 3331        Printmaking                                                     3
ART 3342        Design and Advertising                                   3
ART 4431        Advanced Printmaking                                   3
GRA 4450       Advanced Typography                                   3
GRA 4402       Branding and Identity                                      3

Emphasis courses – Motion Graphics Track:
COM 3301      Television Program Design I                          3
GRA 3302       Interactive Design                                           3
GRA 4402       Advanced Interactive Design                         3
ART 4465        Advanced Digital Imaging & Illustration          3
COM 4406      Digital Video Editing                                        3

Recommended Related Electives – Either Track:
JN 2210          Media Design                                                  3
BUS 3332       Promotion in Marketing                                  3
CIS 3303         Web Site Design                                             3
COM 3336      Bus. And Professional Communication          3
                        (or)
COM 3360      Organizational Communication                      3
ART 2250        Figure Drawing                                               3
ART 3330        Digital Photography                                        3
Other prefixes by advising: ART, COM, GRA

 

Competitive Practicum OR Internship
(Select one – students must apply/qualify)          
GRA 4405       Graphic Design Practicum                             6
                        (or)
GRA 4410       Graphic Design Internship                              6-12

 

Total Required Credits:                                                       120

 

Program description for catalog:

 

Mission

The Graphic Design major, at Mansfield University, is a comprehensive graphic design program within a small, personal, university setting, where you receive a tremendous amount of individual attention from professors and advisors. The major has two distinct tracks: print graphics and motion graphics. It is a unique program in that it lives within the
Art Department, but bridges to the Communications Department, where several of the required motion graphics courses for the major are located. We are fortunate, at Mansfield, to have programs in art, communications, journalism, and business, all of which are very relative to the field of graphic design. The Graphic Design major is the voice that speaks to and through these distinct disciplines for each and every project that is designed. It is the goal of this program, to have our design students leave Mansfield University, not as trained desktop publishers or with a software vocation, but with an approach to thinking, communicating, and creating that allows them to be problem solvers and catalysts for successful visual communication within our society.

 

Objectives

·         Lead our students in the discipline and profession of graphic design, with
a philosophy that is rooted in art, and crosses the terrain of communication and business.

·         Educate the next generation of forward-looking graphic designers with adaptable, cross-curricular abilities and perspectives.

·         Present the opportunity for students to engage in a program where
they will have a competitive position to be employed in the graphic design field, or be well-prepared to continue on for specialized study at the
graduate level.

·         Foster a perspective for problem-solving methodologies and a broad approach to the role and influence design can have within society.

·         Develop a work ethic of continuous learning and an ongoing utilization of current and changing technologies in the field of graphic design.

·         Provide our students with an affordable opportunity to study and experience cultures where design plays a vital role, creates a positive impact, and exerts an influential voice for a conscientious society.

Effect proposal has on other programs:
            CIS Web Site Design minor:  courses included in Web Design Minor options are:
            •          
ART 2240 Two-Dimensional Design

            •           GRA 2202 Introduction to Graphic Design (prereq for Web Design Minor students
                        is: ART-2240 Two-Dimensional Design)
            •           GRA 3302 – Interactive Design (prereq: GRA-2202 Intro to Graphic Design)          •           JN 2210 – Media Design
            •           ART 3365 – Digital Imaging and Illustration

            B.S.E. in Art Education:  changes add to course clusters options

B.S. Graphic Design:  Since the program’s inception, in Fall 2008, we have had over 40 students become majors. Within the next 2 years, the Graphic Design program will need to address the need for a 2nd full-time tenure-track faculty member.

 

 

2.      COURSE CHANGE: GRA 1101 TO 2202

Purpose and nature of change:
            The Intro to Graphic Design course (GRA-1101) is currently offered as a lecture course.
            Due to the essential studio-nature of this course, it is necessary that it be offered as a
            lecture plus lab in order to accommodate the needs of the scope and content of the
            curriculum. The course is also in need of a revised description, as well as prerequisite
            requirements that students take the necessary foundational, skill- and
            knowledge-building courses before taking Intro to Graphic Design. Since this is a
            course with prerequisites, we are suggesting that the number be changed to a 2000-
            level course.

Old Prefix:  GRA                              Old Number: 1101

New Prefix: GRA                              New Number:  2202

Course Title:  Intro to Graphic Design

Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Intro Graphic Design

Course Description for Catalog (limit to four sentences):
            OLD: This course offers a survey of the tools that graphic designers use in both print
            and motion graphics. The goals of this course are to provide instruction on current trends
            in graphic design and experience in hands-on utilization of tools appropriate to the
            discipline.
            NEW:
This course introduces students to the theory and process of graphic design,
            including the study of image, typography, grid structure, color, visual perception, language, and hierarchy of information. Conceptual and applied problem-solving projects
            will develop an understanding of the media, techniques, and processes used within
            the discipline of graphic design.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            ART-2240, ART-2248, ART-2200, ART-2244
List all programs that require this course.  Provide support from affected
            departments.

            Graphic Design: print and motion tracks. Art Education and Studio Art students may also
            take this course, if they satisfy the pre- and/or co-requisites.

3.      COURSE CHANGE: GRA 1102 TO 2203

Purpose and nature of change: 
            The History of Graphic Design course (GRA-1102) is in need of a revised description
            and course number to reflect accurate content and level within the scope and curriculum
            of the graphic design program.

Old Prefix:  GRA                  Old Number:  1102

New Prefix:  GRA                 New Number:  2203

Course Title:  History of Graphic Design

Abbreviated Title (for Master Schedule), Maximum 20 spaces

            History Graphic Design

Course Description for Catalog (limit to four sentences):
            OLD: This course offers a survey of the development of the field of graphic design from
            its beginnings to current practices in both print and electronic form. The goals of this
            course are to provide instruction and experience in: historical development of the field of
            graphic design; visual identity.
            NEW:
This course offers a survey of the development of the field of graphic design, from its inception to current practices. The goal of this course is to provide a comprehensive
            view of graphic design as it has been inherently woven into our lives through industry,
            religion, history, economy, and culture.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            none
List all programs that require this course.  Provide support from affected
            departments.

            Graphic Design: print and motion tracks

4.      COURSE CHANGE: GRA 2201 TO 3302

Purpose and nature of change:
The Computer Graphics I course (GRA-2201) is in need of a change in name, number,
and description to more accurately reflect the current nature of the course, as well as the addition of a lab and prerequisite requirements.

Old Prefix:  GRA                  Old Number:  2201

New Prefix:  GRA                New Number:  3302
Old Course Title: Computer Graphics I

New Course Title: Interactive Design

            Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Interactive Design

Clock Hours:             Lecture __3___                      Recitation _____        Lab __2__

Contract Hours:        Lecture __3___                      Recitation _____        Lab _1.3333_

Course Description for Catalog (limit to four sentences):
OLD: This introductory course is designed to offer instruction on the basic concepts and terminology of the application of 2-D and basic 3-D computer graphics in visual

communication.  Concentration is on visualization, design and digital techniques.
NEW: A comprehensive survey of the history, theory, media and techniques used within interactive design. Students receive an introductory approach to basic concepts, terminology, design, and software applicable to animation and motion graphics.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA-2202
If taught dual-level or cross-listed with another department, list: 

Prefix: ART  Number: 4442
New faculty resources needed?   This course is currently taught by adjunct faculty.
Within the next 2 years, the Graphic Design program will need to address the need for a 2nd full-time tenure-track faculty member.

 

5.      COURSE CHANGE: ART 3342

Purpose and nature of change:
            The Advertising, Design & Lettering course (ART-3342) is in need of a change in name,
            to more accurately reflect the current nature of the course, as well as a revised
            description and the addition of prerequisite requirements.

Prefix:  ART              Number:  3342
Old Course Title: Advertising, Design & Lettering

New Course Title: Design and Advertising

            Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Design and Advertising

Course Description for Catalog (limit to four sentences):
            OLD: Introduction to advertising. A comprehensive survey of basic principles and
            practices in advertising, their relation to economy, society, and system of mass
            communication. Psychological and creative factors involved in advertising, design,
            campaign, media, and research are explored.
            NEW:
A comprehensive survey of basic principles and practices in graphic design
            and advertising, as well as their relationship to economy, society, and system of mass
            communication. Psychological and creative factors, as well as the visual and verbal
            relationships involved in design, advertising, campaign, media, and research
            are explored.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA-2202
If taught dual-level or cross-listed with another department, list: 

Prefix: ART  Number: 4442
List all programs that require this course.  Provide support from affected
            departments.

            Graphic Design: print and motion tracks. Art Education and Studio Art students may also
            take this course, if they satisfy the prerequisites.

 

6.      COURSE CHANGE: ART 3365

Purpose and nature of change:
            The Computer Art course (ART-3365) is in need of a change in name, to more
            accurately reflect the current nature of the course, as well as a revised description and
            the addition of prerequisite requirements.

Prefix:  ART              Number:  3365
Old Course Title: Computer Art

New Course Title: Digital Imaging & Illustration

            Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Dig Imaging & Illust

Course Description for Catalog (limit to four sentences):
            OLD: Introduction to the methods, techniques, and approaches of the computer for
            graphic application and provide an affective, workable knowledge of computer graphic
            design that can be applied to the area of creative expression and teaching. May be
            taken for one through six credits.
            NEW:
Introduction to the methods, techniques, and approaches to using the computer
            as a tool for visual communication. This course provides conceptual strategies and
            effective, workable knowledge of software programs that can be applied to the area of
            creative expression and teaching.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            ART 2240, ART 2200
If taught dual-level or cross-listed with another department, list: 

Prefix:  ART              Number:  4465
New faculty resources needed?   This course is currently taught by a full-time adjunct.
            Within the next 2 years, the Art Department will need to make this full-time adjunct
            position a full-time tenure-track position.
List all programs that require this course.  Provide support from affected
            departments.

            Graphic Design: print and motion tracks. Art Education and Studio Art students may also
            take this course, if they satisfy the prerequisite.

7.      COURSE CHANGE: ART 4465

Purpose and nature of change:
            The Advanced Computer Art course (ART-4465) is in need of a change in name, to tie in
            with the name change for ART-3365, as well as a revised description and the addition of
            prerequisite requirements.

Prefix:  ART              Number:  4465
Old Course Title: Advanced Computer Art

New Course Title: Advanced Digital Imaging & Illustration

            Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Adv Dig Imaging & Illust

Course Description for Catalog (limit to four sentences):
            OLD: Introduction to the methods, techniques, and approaches of the computer for
            graphic application and provide an affective, workable knowledge of computer graphic
            design that can be applied to the area of creative expression and teaching. May be
            taken for one through six credits.
            NEW:
An advanced course in the methods, techniques, and approaches to using
            traditional hand processes, together with the computer, as a tool for visual
            communication. This course provides advanced conceptual and applied knowledge,
            to solve complex problems, which can be applied to the area of creative expression
            and teaching.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            ART-3365
If taught dual-level or cross-listed with another department, list: 

Prefix:  ART Number:  3365
New faculty resources needed?   This course is currently taught by a full-time adjunct.
            Within the next 2 years, the Art Department will need to make this full-time adjunct
            position a full-time tenure-track position.
List all programs that require this course.  Provide support from affected
            departments.

            Graphic Design: print and motion tracks. Art Education and Studio Art students may also
            take this course, if they satisfy the prerequisite.

8.      COURSE CHANGE: GRA 4410

Purpose and nature of change:
            The Internship (GRA-4410) course is in need of a name revision as well as a change in prerequisites, to reflect the adjustments within the Graphic Design program.

Old Course Title: Internship

New Course Title: Graphic Design Internship

Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Graph Design Internshp

Complete only items below being changed

For variable credits, list Minimum Credit _6__  Maximum Credits __12___

Course Description for Catalog (limit to four sentences):
            This course is designed to offer students a practical understanding of graphic design
            techniques in the workplace environment. The student will take part in a supervised and evaluated experience in varied settings.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            Earned 90 credits by the semester preceding the internship, including all 33 core major credits; have a 2.75 overall QPA; and approval of internship proposal, by Department, at the time of application.

List all programs that require this course.  Provide support from affected

            departments.

            Graphic Design: print and motion tracks

9.      NEW COURSE: GRA 3350: Typography

Purpose and Nature of Course:
            The Graphic Design major is requesting a new course, Typography, which would be
            focused on the use of letterform within graphic design.
Prefix:  GRA    Number: 3350   CIP:__________________
Course Title:  Typography

Abbreviated Title (for Master Schedule), Maximum 20 spaces

Typography
Credit(s) __3___ Undergraduate                

Clock Hours:             Lecture __3___          Recitation _____        Lab __2__

Contract Hours:        Lecture __3___          Recitation _____        Lab __1.333__
Course Description for Catalog (limit to four sentences):
            This course focuses on fundamental typographic structure within graphic design,
            including meaning, hierarchy, context and theme, grid structure, image-type
            relationships, interaction, and typographic history and expression.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA 2202
If taught dual-level or cross-listed with another department, list: 

Prefix: GRA   Number: 4450

 

 

10.  NEW COURSE: GRA 4450: Advanced Typography

Purpose and Nature of Course:
            The Graphic Design major is requesting a new course, Typography, which would be
            focused on the use of letterform within graphic design.
Prefix:  GRA    Number: 4450   CIP:__________________
Course Title:  Advanced Typography

Abbreviated Title (for Master Schedule), Maximum 20 spaces

Advanced Typography
Credits (Place number of credits beside appropriate types)

Credit(s) __3___ Undergraduate                

Clock Hours:             Lecture __3___          Recitation _____        Lab __2__

Contract Hours:        Lecture __3___          Recitation _____        Lab __1.333__
Course Description for Catalog (limit to four sentences):
            This course focuses on advanced-level use of typography within graphic design,
            with specific focus on experimental techniques, semiotics, hierarchy, context and theme, and complex interactions within a form.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA 3350
If taught dual-level or cross-listed with another department, list: 

Prefix: GRA   Number: 3350           Support Signature ______________________________

 

 

11.  NEW COURSE: GRA 4402: Branding and Identity

Purpose and Nature of Course:
            The Graphic Design major is requesting the addition of an alternative to an internship,
            which would be in the form of a community-based practicum project.
Prefix:  GRA    Number: 4402   CIP:__________________
Course Title:  Branding and Identity

Abbreviated Title (for Master Schedule), Maximum 20 spaces

Branding and Identity
Credits (Place number of credits beside appropriate types)

Credit(s) __3___ Undergraduate                

Clock Hours:             Lecture __3__                        Recitation _____        Lab __2__

Contract Hours:        Lecture __3__                        Recitation _____        Lab __1.333__
Course Description for Catalog (limit to four sentences):
            This course will focus on the history, methodology, and application of brand strategy,
            as well as visual and verbal brand development, and the role of design in creating brand

            essence, distinction, and identity. Through conceptual and applied projects, the
            components of successful, integrated brands will be explored. The course will culminate
            with the creation of an identity program that include name development, nomenclature
            systems, visual imagery and verbal language that reflects the essence and message of
            the brand.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA 2202; GRA 3350

12.  NEW COURSE: GRA 4403: Senior Seminar Project

Purpose and Nature of Course:
The Graphic Design major is requesting the addition of a course that is taken in the
senior year, which is a project-based experience that culminates in the form of an exhibition and/or a presentation of work.
Prefix:  GRA    Number: 4403   CIP:__________________
Course Title:  Senior Seminar Project       

Abbreviated Title (for Master Schedule), Maximum 20 spaces

Senior Seminar Project
Credits (Place number of credits beside appropriate types)

Credit(s) __3___ Undergraduate                

Clock Hours:             Lecture __3___          Recitation _____        Lab ____

Contract Hours:        Lecture __3___          Recitation _____        Lab ____
Course Description for Catalog (limit to four sentences):
            Senior Seminar Project focuses on advanced theory and applications in preparation for

professional practice. Students will define and develop content for projects, including
research and critical analysis. This course will provide the opportunity for students to identify personal and professional goals, including the development of their resume, portfolio, and final exhibition or presentation of work.

 

Prerequisites: (Courses which MUST be completed prior to taking this course) 
Earned 90-105 credits by the semester preceding the Senior Seminar project, including all 33 core major credits; have a 2.75 overall QPA; and approval of seminar proposal,

by Department, at the time of application.

13.  NEW COURSE: GRA 4405: Graphic Design Practicum

Purpose and Nature of Course:
            The Graphic Design major is requesting the addition of an alternative to an internship,
            which would be in the form of a community-based practicum project.
Prefix:  GRA    Number: 4405   CIP:__________________
Course Title:  Graphic Design Practicum

Abbreviated Title (for Master Schedule), Maximum 20 spaces

Graph Design Practicum
Credits (Place number of credits beside appropriate types)

Credit(s) __6___ Undergraduate                

Clock Hours:             Lecture _____                        Recitation _____        Lab __6__

Contract Hours:        Lecture _____                        Recitation _____        Lab __1.666__
Course Description for Catalog (limit to four sentences):
            This course would provide an opportunity, through an experience-based project, for
            students to act and reflect upon their role as graphic designers and visual
            communicators within a community. The student will take part in a supervised and
            evaluated experience in varied settings.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            Earned 90 credits by the semester preceding the practicum, including all 33 core major
            credits; have a 2.75 overall QPA; and approval of practicum proposal, by Department,
            at the time of application.

14.  COURSE CHANGE: GRA 2201 to 3302

Purpose and nature of change:
The Computer Graphics I course (GRA-2201) is in need of a change in name, number,
and description to more accurately reflect the current nature of the course, as well as the addition of a lab and prerequisite requirements.

Old Prefix:  GRA                  Old Number:  2201

New Prefix:  GRA                New Number:  3302
Old Course Title: Computer Graphics I

New Course Title: Interactive Design

            Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Interactive Design

Clock Hours:             Lecture __3___                      Recitation _____        Lab __2__

Contract Hours:        Lecture __3___                      Recitation _____        Lab _1.3333_

Course Description for Catalog (limit to four sentences):
            OLD: This introductory course is designed to offer instruction on the basic concepts and terminology of the application of 2-D and basic 3-D computer graphics in visual

communication.  Concentration is on visualization, design and digital techniques.

NEW: A comprehensive survey of the history, theory, media and techniques used within interactive design. Students receive an introductory approach to basic concepts, terminology, design, and software applicable to animation and motion graphics.

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA-2202
If taught dual-level or cross-listed with another department, list: 

Prefix: ART  Number: 4442
New faculty resources needed?   This course is currently taught by adjunct faculty.
Within the next 2 years, the Graphic Design program will need to address the need for a 2nd full-time tenure-track faculty member.

15.  COURSE CHANGE: GRA 3302 to 4402

Purpose and nature of change:
The Computer Graphics II course (GRA-3301) is in need of a change in name, number,
and description to reflect the changes that are being proposed for Computer Graphics I (GRA-2201) as well as the current nature of the course, the addition of a lab, and the prerequisite requirements.

Old Prefix:  GRA                  Old Number:  3302

New Prefix:  GRA                New Number:  4402
Old Course Title:  Computer Graphics II

New Course Title:  Advanced Interactive Design

            Abbreviated Title (for Master Schedule), Maximum 20 spaces

            Adv Interactive Design

Clock Hours:             Lecture __3___                      Recitation _____        Lab __2__

Contract Hours:        Lecture __3___                      Recitation _____        Lab _1.3333_

 

Course Description for Catalog (limit to four sentences):
            OLD: Exploration in the use of appropriate software in computer graphics including

further examination of techniques in creating 3-D graphics.  Additional instruction will focus on utilizing computer animation software such as Cinema 4-D and/or Maya.

 

NEW: An in-depth study of the history, theory, media and techniques used within interactive design. Students investigate complex concepts, terminology, design, and software, applicable to animation and motion graphics, in concert with projects that are specific to personal area of interest.

 

Prerequisites: (Courses which MUST be completed prior to taking this course) 
            GRA-3302
If taught dual-level or cross-listed with another department, list: 

Prefix: ART  Number: 3302
New faculty resources needed?   This course is currently taught by adjunct faculty.
Within the next 2 years, the Graphic Design program will need to address the need for a 2nd full-time tenure-track faculty member.

 

 

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